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   Media / Adevertising
Activities:

• In the Strategic Marketing/Business Innovation line, we do: Offer and Solution Benchmarking, new solutions/technology “scouting”, new business model evaluation/benchmarking.

• In the Innovation Governance line, we do: Process analysis and redefinition, project management, Information Technology assessment, System Architecture - SOA.
Focus on:

New offers and their impact on technology infrastructures
• Worldwide competitors offer
• Worldwide technology vendors offer.

In this area, we work/worked for Rizzoli-RCS and for a leading international advertising company.
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